Coming up with good personalization ideas can be difficult, and setting them up does take some consideration. The good news is that we have a lot of experience in this matter! In fact, we’ve learned from 2,000 of our most successful tests, and created quickstart solutions based on the creme de la creme. What this means is that you can see the full array of tests, organized by industry and marketing objective, choose the ones that you want, and quickly implement them. We’ve put suggested segmentation and trigger rules in place, when appropriate, so all you really need to do handle the branding side of things!