The age of news in 10 seconds or less

Read more

Browse by category

Why the single view of the customer is the lifeline that publishers need

Publishing

“With the battle for eyeballs, hearts and minds being as it is, none of us get a lot of chances to mess up,” wrote Darren Goldsby, Hearst Magazines UK’s chief digital officer in Huffington Post last month.

Read more

Why publishers need to focus on personalized content

Publishing

While personalization is taking the rest of the world by storm, digital media publishers seem to be late to the party.

Read more

Why publishers need smart data to engage their customers

Publishing

The average attention span is now just eight seconds – down from 12 in the year 2000 (The Independent, May 2015). This is less than that of a goldfish, and has profound implications for businesses of all kinds. For publishers, it means that when someone searches or browses online, there is less time than ever to grab a reader’s attention.

Read more

Qubit’s authors