Our tag library is chock-full of great technologies that you can implement through Opentag with minimal development time. We’re always adding new technologies, and making sure it’s a really useful resource for you.
We’ve just added fandi.st’s Digital Animal product, which allows users to easily build, deploy, manage and analyze advocacy-driven marketing campaigns, so you can understand what impact your campaigns are having on your site.
Anyone who has ever spent any time searching through code to find out why something isn’t working knows just how incredibly frustrating it is! When you have a lot of tags firing through your tag manager, finding the problem manually is a real headache. We know this, so here at Qubit we put together a debugging console so you can see your tags loading in real-time and see what’s happening. This means you can solve problems in mere minutes rather than hours.
Drum roll please! We’re excited to announce the release of our new Opentag Enterprise package. This managed solution will give you the ability to future-proof your data with our powerful Universal Variable data model, real business benefits including CPA De-duplication and on tap strategic guidance.
Opentag is the most flexible and reliable enterprise tag management system in the market, and our Enterprise solution has the added advantage of dedicated technical support and account management. Using Universal Variable, our W3C-compliant data model, Opentag Enterprise package allows you to collect over 300 data variables and give you a clear picture of visitor behaviour. In turn, this forms the foundation for all your conversion optimisation activities, such as testing and personalization.
We pride ourselves on providing the most flexible tag management solution on the market. We design Opentag to fit around your systems with minimal disruption, so you can choose the setup that makes the most sense for you. To help you even further, we’re pleased to announce that we have enabled custom CDN hosting for Opentag.
If you want the control that comes with using your own CDN combined with the power and agility of Opentag, you are in luck. You can now have a more consolidated solution, without having to rely on an extra layer to allow you to meet your business goals. But of course, if it makes sense for you to use Opentag’s CDN, you can still do this.
As part of our ever-growing tag library which ensures that Opentag is kept up-to-date, easy and fast for users, we’ve now added four new third-party tags to our Opentag library. And here they are:
Silverpop provides software to marketing teams, enabling them to more effectively and efficiently understand and motivate their target audience through a variety of digital marketing channels.
Performance and reliability are important traits for any good business. For us, that means using a Content Delivery Network (CDN) that allows our clients to quickly and reliably serve tags on their websites. For that reason we use Amazon CloudFront CDN to power Opentag.
With 57% of online shoppers abandoning a site if it hasn’t loaded after three seconds, it’s a good job that both Shop Direct and Staples top the charts for the fastest web page load times!
A recent report from Radware and Level 3 discovered that among the top 400 European ecommerce sites, two of our Opentag clients, Shop Direct and Staples ranked in the top 10 sites.