The biggest digital challenges facing the travel industry: Qubit roundtable insights

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How to leverage scarcity: 3 website personalization case studies

Retail

For those familiar with Robert Cialdini’s book “Influence: The Psychology of Persuasion”, the concept of scarcity should be an all familiar friend. For the rest of us, it comes down to this: we want what we can’t have. For ecommerce businesses, this roughly translates to: capitalize on your visitor’s natural response to boost your bottom line.

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5 ways to drive international sales online

Retail

Explosive growth in ecommerce has enabled retailers to quickly and easily achieve excellent national coverage. However, the bigger picture is now about becoming an international retailer. Here are five easy ways for you to reach your customers globally.

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Romance is in the air - 5 flights of fancy for online travel businesses this Valentine’s Day!

Travel

With Valentine’s Day falling nicely on the weekend this year, what better opportunity to encourage your visitors to find that perfect romantic weekend away. Whether it’s classic trips like a city break to Paris or Rome, or a special hotel suite for a couples’ getaway, there are plenty of things that your customers are looking for. But how can you make sure your site is prepared for Valentine’s visitors? Here are some Qubit top tips to help when love is in the air.

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