LifeAtQubit

QTalks 2019 - The steps to success with Katy Sullivan

In our first 2019 QTalk hosted in New York, athlete and actress Katy Sullivan gave a talk about ...

LifeAtQubit

Behind the Scenes: Qubit's Brand Video Exclusive

Qubit CMO Leah Anathan speaks to our design team about all the creativity, collaboration and ...

Product updates

Achieving personalization at scale with Qubit’s new product portfolio

Qubit's VP of Product discusses what is needed to achieve personalization at scale, and how ...

Retail Web Personalization Customer experience

The journey to integrated personalization

Sergio Iacobucci discusses the essential role that personalization plays in creating enhanced ...

Partners Beauty and cosmetics

Qubit x Google London Roadshow: Fashion and Cosmetics Edition

After the first beauty and cosmetics edition of our global event series, co-hosted with Google ...

LifeAtQubit

QTalks 2019 - Makin' Monet with Sarah Hardy

In our latest 2019 QTalk, Sarah Hardy, Museum Curator and Manager of the De Morgan Foundation, ...

Retail Machine Learning

Convenience vs. experience - how tastemaking brands are competing with Amazon

We discuss how technological developments and a shift in consumer needs mean that tastemaking ...

Retail

Tactics to tackle the monopoly of tech giants

As more consumers buy through marketplaces than ever before, we examine how you can improve ...

Retail Thought Leadership

Getting Personal: How AI-powered personalization is helping retail brands stand ...

In a Gigabit article, Simon Jaffery-Reed examines how retail brands can use personalization to ...

Travel

How personalization is changing customer loyalty in travel

Qubit Travel Lead, Dan Bensley discusses how personalization can help travel brands increase ...

Research eGaming

How to address customer loyalty in online betting using personalization

Ahead of one of the biggest betting events of the British Calendar - the Grand National - Qubit ...

Retail

The business case for personalization from brands and influencers

We look at what leading brands and influencers are saying about personalization trends in ...

LifeAtQubit

QTalks 2019 - The Joy of Work with Bruce Daisley

In the first of our 2019 QTalks, Twitter VP EMEA and bestselling author, Bruce Daisley, came to ...

Product updates

How to build a successful integrated personalization program

Personalization was a hot topic at Shoptalk Las Vegas this year - Qubit CTO Emre Baran shares ...

Qubit news

Speak with personalization experts at One to One Retail Ecommerce in Monaco

Find out how you can achieve your business goals with personalization and Qubit at One to One ...

Machine Learning

The Base Rate Fallacy

In a Medium blog, Qubit Data Science Lead Matthew Tamsett discusses how the Base Rate Fallacy ...

Product updates

Qubit Pro: unlimited scale and capabilities for advanced personalization

With the announcement of Qubit's new product portfolio, Technical Product Manager Alex Olivier ...

Product updates

Qubit Grow: personalize with purpose to deliver customer loyalty and lifetime ...

With the announcement of Qubit's new product portfolio, Anthony Petane showcases how Qubit Grow ...

Product updates

Qubit Start: begin personalizing in 2 weeks and achieve a 6-10x ROI

With the announcement of Qubit's new product portfolio, Sergio Iacobucci showcases how Qubit ...

Data privacy

Zero-party data: how to reconcile personalization and confidentiality

We examine how zero-party data strategies respect user data and improve the customer experience ...

Retail

What seasonality can offer beyond peak periods

As a peak shopping period ends, Strategy Consultant Penny Jefferies examines how you can use ...

Retail

Ensuring customer acquisition and retention in ecommerce

Here's why and how retail brands should be prioritizing customer acquisition and retention

Mobile

Boost the effectiveness of your Instagram campaigns with personalization

We examine the ways you can boost sales through the effective management of Instagram as an ...

Fashion

Anticipate and cater to the needs of your VIP customers with personalization

Acquire and retain higher spending VIP customers within luxury and fashion industries with ...

Fashion

Overcoming industry challenges in fashion ecommerce with personalization

During London Fashion Week, we demonstrate the industry-specific obstacles faced by fashion ...

Product updates

Qubit's 2018 data wrap-up

As our focus turns to the opportunities of 2019, we take a look back at 2018's successes in ...

Customer experience

NRF 2019: Improving the customer experience at the heart of innovation

After Retail's Big Show in January, we discuss the key takeaways surrounding innovation aimed ...

LifeAtQubit

Qubit Winter Conference 2019: Oxford

From 29th - 31st January 2019, Qubit held its annual winter conference in Oxford to discuss ...

Fashion

Boost your winter sales with personalization

This is how you can utilize personalization to give your profits a boost during seasonal sales.

Web Personalization Developer

Developer tools for personalization

In a Medium blog, Oliver Woodings looks at the tools Qubit has available which enable ...

Web Personalization Developer

Making personalization part of your continuous integration process

In his Medium blog, Alex Olivier looks at how Qubit brings personalization into your ...

Web Personalization Thought Leadership

Using personalization to deliver customer loyalty

In this blog, originally published in RetailTouchPoints, Emre Baran looks at how brands can use ...

Web Personalization Customer experience Machine Learning

What ecommerce can learn from Netflix

In this video, Qubit CEO Graham Cooke takes some time out to talk about customer context, ...

Retail

Black Friday 2018: more than just a day

In this blog, Strategy Consultant Penny Jefferies takes a look at the trends from the retail ...

Thought Leadership Customer experience eGaming

4 ways to activate your ‘Responsible Gambling’ data and personalize in-session

In this blog, we explore 4 ways online betting companies can activate their Responsible ...

Qubit news Fashion

A new era of personalization in fashion - introducing Qubit for Fashion

Qubit's solutions for fashion help you deploy innovative merchandising techniques to highly ...

Customer experience Fashion

Luxury personalization strategies increasing customer lifetime value

Qubit’s luxury solutions focus on delivering brand consistency while driving loyalty and ...

LifeAtQubit

“My Journey with Breast Cancer” - Jo Rogers CEO and founder of Navistar legal ...

For our fourth #QTalk we welcomed a Breast Cancer survivor to share her journey.

Beauty and cosmetics Cosmetics

8 personalization solutions for beauty and cosmetic brands

Introducing Qubit for Beauty, the personalization solution for high-growth and enterprise ...

Web Personalization Customer experience

Digital merchandising with personalization techniques

Learn about two core techniques to excel at digital merchandising, through personalized ranking ...

Data privacy

After GDPR: Using personalization to re-engage customers

It's been six months since GDPR came in to force. Qubit's legal counsel, Jack, explores how ...

Retail Web Personalization Best practice

5 reasons why Topshop was the UK's best omni-channel retailer

Topshop deploy website personalization across all channels including mobile. We look at why ...

Travel Customer experience

Improve customer loyalty with data driven decisions

In our brand new travel report 'Your passport to personalization', we show you how to drive ...

Thought Leadership Fashion

Farfetch: A model business for the digital era

British online luxury fashion platform filed a public initial offering of shares with the U.S. ...

Retail Fashion

Power through peaks with purpose driven personalization - New York

The highlights from our recent event at Soho House, New York, which celebrated the release of ...

Qubit news Guest Blog LifeAtQubit

Former Senior Advisor to the Prime Minister gives QTalk on Career Planning

Qubit recently welcomed Peter Storr to our London HQ where he hosted our latest QTalk. QTalks ...

Retail Fashion

The "must-haves" for fashion personalization

The customer experience that fashion brands provide their guests has to be exceptional. In the ...

Retail Travel eGaming

What retail and travel can learn from personalization during the World Cup

Insight from the latest Customer Meetup which focussed on Personalization for Peaks.

Web Personalization Mobile Aura

Mobile shopping tips from Instagram

The fourth blog of the series exploring why mobile shopping UX hasn’t taken a step back to ...

Travel Web Personalization

Travel brands v the future: Three key takeaways from a roundtable with experts

Digital leaders in the travel industry recently came together for a roundtable to address what ...

Mobile Machine Learning Aura

Set up for product success: Designing Qubit Aura's interface

The second blog in the series about the business facing interface of Qubit Aura.

Mobile Machine Learning

Unleash the true power of AI on your mobile site

This blog shines light on the shortcomings of typical mobile commerce sites in in the context ...

Travel Web Personalization Best practice

How travel websites can differentiate themselves through personalization

Five ways to increase your brands conversion in the travel industry through the use of ...

Customer experience Product Design

Designing products for multiple users: How we built Qubit Aura's business ...

Insight from one of our Product Designers about how Qubit Aura has been designed to be as ...

Machine Learning Aura

Qubit machine learning: An interview with Bud Goswami

A video interview with Qubit's Lead Data scientist to discuss who Qubit is and what we do.

LifeAtQubit

Qubit Summer event: The Secret Garden Party

Find out what the team got up to at the Qubit Summer event, hosted last week, in a secret ...

Customer experience eGaming Machine Learning

How Skybet and Qubit achieved rapid scale during the World Cup

During The FIFA 2018 World Cup we hosted an egaming event at Google HQ in London. This blog ...

Retail Travel Product updates

Deploying social proof to boost ecommerce conversions

In this blog we explore how, social proof, a key capability in Qubit products, can be leveraged ...

Retail Qubit news Mobile Aura

Smart tips from Pinterest for quick-start mobile personalization

Brands such as Netflix are setting the benchmark really high for AI and UX. Let's take a look ...

Web Personalization Qubit news Machine Learning

Qubit named a Leader in the Gartner Magic Quadrant.

Qubit have been named a leader in Gartner’s first ever Magic Quadrant for Personalization ...

Retail Mobile Aura

Three tips for mobile commerce from Netflix

Brands such as Netflix are setting the benchmark really high for AI and UX. Let's take a look ...

Product updates

Using recommendation engines for ecommerce personalization

Explore how you can use a recommendation engine to deliver personalized experiences, increase ...

Qubit news LifeAtQubit

QTalk #1: Lessons from Pride, highlights from QTalk, and Migrant echoes in ...

On the 6th of July we hosted our first QTalk in celebration of London Pride 2018, read about ...

Qubit news LifeAtQubit

Qubit customer meetup: New York edition

This week Qubit brought our Personalization with the Pros customer meetup series to NYC.

Retail Web Personalization

Webinar: Using personalization to create the ultimate online luxury experience

On July 18, we will be hosting a webinar with two luxury retail heavyweights, who will be ...

Retail Web Personalization

Every step on the personalization journey is bringing you closer to the customer

Qubit CMO Leah Anathan looked at the underlying principle of personalization, and the ...

Retail Qubit news Mobile Aura

What mobile shopping can learn from Spotify

Brands such as Spotify have nailed the mobile shopping experience. So let's take a look at what ...

Customer experience

Infographic: A four year study on customer experience using 2 billion user ...

Une infographie basée sur le rapport de Qubit «Obtenir 6% de plus»

Partners Mobile Guest Blog

Guest interview: Progressive Web Apps & Accelerated Mobile Pages with Mobify

We spoke to Peter McLachlan, Chief Product Officer and co-founder of Mobify, to find out how ...

Retail Qubit news Mobile Beauty and cosmetics Aura

ColourPop and Qubit Aura—Film showcase

You’ve heard that Qubit and ColourPop won an award… Now it’s time to see the technology that is ...

Qubit news LifeAtQubit

QTalks - Broadening horizons with inspirational voices

At Qubit we're launching QTalks, a series designed for Qubytes to broaden horizons, raise ...

Retail Web Personalization Qubit news Mobile Beauty and cosmetics Cosmetics Aura

Qubit and ColourPop at the Glossy Awards

Last week cosmetic brand ColourPop and Qubit won the Glossy Awards Best Breakthrough Product ...

Retail Travel Web Personalization Best practice Qubit news

Qubit Customer Meetup - More Personalization with the Pros

Last Wednesday, we welcomed people from more than 20 of the great brands working with Qubit to ...

Retail Customer experience

How to supercharge ecommerce conversion this peak season

On June 14, we have partnered with Mobify for a Black Friday webcast. Join us as we discuss how ...

Customer experience Publishing

Get started on your personalization journey

This brand new report explores scalable, automated techniques powered by AI (Artificial ...

Web Personalization Best practice Customer experience Beauty and cosmetics Cosmetics

OPI's path to personalization: Little things, big impact!

Qubit caught up with Violaine Muras, Global Digital Director of OPI Products, a Coty Inc. ...

Aura

The 5 AI building blocks behind Qubit Aura

With Qubit Aura, the team are building a unique machine-learning powered product-discovery ...

Thought Leadership Data privacy

How will the GDPR affect US companies?

In this blog, Qubit's Jack Carvel looks at the cross-border implications of the GDPR for US ...

Retail Web Personalization Thought Leadership

The best personalization in retail tactics to increase revenue per visitor

An exploration of web personalization tactics that are effective at driving revenue per ...

Retail Thought Leadership Customer experience

Podcast: Mobile shopping and discovery in the age of Spotify and Netflix

Today we’re launching a podcast episode with the UK’s leading industry association for ...

Retail Thought Leadership Mobile Aura

How your brand can boost the mobile shopping experience

In this blog you will uncover key findings from the latest Qubit report and to discover how ...

Retail Travel Web Personalization Best practice Qubit news

Qubit Customer Meetup - Personalization with the Pros

Last week we welcomed over 60 people from more than 25 of our clients to Qubit HQ in London for ...

Retail Thought Leadership Mobile Aura

A study of mobile's halo effect using 1.2Bn ecommerce journeys

We recently analyzed a sample of 1.2 billion online shopping journeys and ran a consumer survey ...

Web Personalization Machine Learning

Training machine learning algorithms for ecommerce

Machine learning is a rising star in ecommerce. In this article, Qubit Technical Product ...

Web Personalization Data privacy

The GDPR, consent and personalization

In this follow-on blog, Qubit General Counsel Jack Carvel looks at alternatives to consent as a ...

Retail

Why Revenue Per Visitor is the best metric for ecommerce

Discover the best metric for measuring personalization. This post looks at why RPV is so useful ...

Travel

Reviews as social proof: how travel brands can build trust

In this blog, Sophie looks at how reviews can fill a social proof role, helping travel brands ...

Web Personalization Product updates Mobile

Product discovery: How we measure impact on mobile sites

Last year, we launched Qubit Aura, a solution for product discovery on mobile. In this blog, ...

Web Personalization Data privacy

Personal data and personalization—the journey so far

Expanding on our December webinar, Qubit General Counsel Jack Carvel looks at how the GDPR is ...

Travel Research Thought Leadership

Mind the gap: the big demographic difference for travel buyers

Blue Monday, the most depressing day of the year - is famous for driving travel bookings. But ...

Thought Leadership Qubit news

The year in review: Our top 5 blog articles of 2017

The five articles that interested our readers the most in 2017. Read on for the most exciting ...

Retail Beauty and cosmetics Cosmetics

How Juice Beauty puts digital at the heart of customer experience. Interview ...

Discussing how Juice Beauty think about bringing the instore customer experience online with ...

Retail Web Personalization Case studies Fashion Mobile

The fashion and beauty brands using AI to win on mobile

Find out how brands like DvF and ColourPop are using AI to build a personalized product feed ...

Travel

How Emirates implemented personalization to get closer to their customers

In this blog post we’ll outline how travel brands can move from simple testing and CRO ...

Retail Research Thought Leadership Best practice

Black Friday trading recap: Beyond the mobile inflection point

The 3 trends from Black Friday weekend 2017 that retailers need to account for in their 2018 ...

Retail Research Thought Leadership Best practice

Singles Day: The secret to a successful peak trading start

We aggregated data from some of the UK’s largest retailers to see how UK ecommerce benefitted ...

Travel

Fortune favors the ambitious: travel brands that achieve personalization at ...

Graham Cooke, CEO, shares his thoughts on the future of the travel industry, and why brands who ...

Customer experience Mobile

Before customers "find", they have to discover

As we launch Qubit Aura, the new product discovery solution for mobile web, Simon Jaffrey

Mobile

Mobile conversion is increasing, the quality of mobile experiences is not

In this blog, Qubit UX Lead, Giovanni Luperti investigates some of the trends in mobile ...

Retail Web Personalization Research Best practice Customer experience

Three tactics for a successful Black Friday

In this blog, we reveal the three personalization tactics that our analysis of 2bn online user ...

Mobile

Mobile: the battleground in the age of social media

In this blog, Qubit UX Lead, Giovanni Luperti explores the impact of social media on mobile ...

Research eGaming

What gaming can learn from two billion retail and travel digital customer ...

We recently released some research that explored 29 common treatments seen in ecommerce ...

Research

Exploring 'What works in ecommerce' with Drill to Detail podcast

Drill to Detail Podcast interviews Qubit Data Scientists about their latest research, What ...

Web Personalization Product updates Mobile

A supernatural discovery process: building our new product for mobile

In this blog, Qubit Product Director, Simon Jaffery discusses the hypothesis and idea behind ...

Partners

Deduplicating streaming data at scale

How Qubit face sone of the challenges of handling large scale data from multiple sources: ...

Research

What works in ecommerce: here comes the science

A couple of weeks ago we released some research that explored 29 common treatments seen in ...

Retail Travel Research Best practice eGaming

What works in ecommerce? The key findings from 2 billion user journeys

What works in ecommerce? Here are the key findings from our analysis of 2 billion user ...

Thought Leadership Product Design

Design simplicity: from complex data to cutting-edge tech

Qubit's head of UX gives a glimpse into how we approach product design in the digital analytics ...

eGaming

EGR crowns Qubit Acquisition & Retention Partner of the year

Qubit wins Acquisition and Retention partner of the year at the EGR B2B Awards

Retail Web Personalization Thought Leadership

Preparing for the inevitable: Personalization

The time is now web personalization. Here's how to get started.

Retail Thought Leadership Best practice

Three heuristics every marketer should know

Three heuristics every marketer should know - how behavioral science can boost conversions and ...

Retail Thought Leadership

Three reasons to join the AI gold rush

Now far from just science fiction, artificial intelligence could be the key to future retail ...

Thought Leadership Best practice

Segmentation: Transforming acquisitions into enduring relationships

Senior Strategy Consultant Lucia Cedron shares the insights from her recent lightning talk on ...

Retail Thought Leadership

Catalysts of Change: the infographic

In our latest report we interviewed over 70 retail leaders to find out how technology is ...

Retail Thought Leadership

Catalysts of Change: Retail and Technology in the Age of Disruption

On April 4th we hosted over 150 retailers here in London at our Catalysts of Change event to ...

Research Thought Leadership

Panel Discussion - IDC + Qubit - Machine Learning will Revolutionize Market ...

Qubit hosted a panel discussion with IDC to understand the challenges and limitations of ...

Travel

Future of Travel recap: Once man meets machine, travel innovation will fly

We reveal the key findings from our annual Future of Travel conference and share the video ...

Retail Fashion

Future gazing on the next big mobile trends disrupting retail with Daniel ...

Check out our video with Daniel Murray, CEO and Co-founder of Grabble who will be speaking ...

Travel

Future of Travel: Game-changing digital innovation from MSC Cruises

We interview Luca Pronzati, Chief Business Innovation Officer at MSC Cruises on their game ...

Travel

Future of Travel: ‘Plan less. Live more,’ Amir Segall, VP International at ...

We've interviewed over 20 travel thought leaders for our upcoming Future of Travel: Man vs. ...

Retail

From reality star to beauty mogul, how Kylie Cosmetics has become an ecommerce ...

Kylie Jenner has created a cosmetics. There are some key tactics marketers and ecommerce teams ...

Best practice

How strategic segmentation can take your personalization efforts to the next ...

With the explosion in customer data, increasingly high customer expectations and the need to ...

Travel Web Personalization Best practice Customer experience

Using data to create greater authenticity in travel

Holly Pound, strategy consultant at Qubit, discusses how travel brands can leverage data to ...

Retail

Crocus planting programmatic experiences throughout customer journey to seed ...

Crocus.co.uk's Head of Ecommerce Mayank Shukula speaks to Qubit about the future of the digital ...

Retail

Cross border commerce could banish the ghost of Christmas past

As we approached Christmas, many retailers were crossing their fingers for a last-minute sales ...

Retail

Behind the data: 3 key US holiday shopping trends

We looked at the data from Thanksgiving to Black Friday to Cyber Monday for major ecommerce ...

Customer experience eGaming

“Controlling our own technology is fundamental to delivering our differentiated ...

Find out how Dublin-based eGaming innovator BetBright have put ‘understanding and influencing’ ...

Travel

Technology helps you understand your customers not just acquire them

Customers don’t just visit a website, check out their latest offers, and buy a holiday. ...

Retail

Behind the Black Friday billions: digging into the data understand the 'why' of ...

We dig deeper into the data for Black Friday and Cyber Monday to really understand consumer ...

Retail Travel Case studies Best practice Customer experience

Proof that you’re missing out

Learn how brands are using social proof to achieve success in their marketing campaigns and ...

Retail Partners

6 last minute tips for retailers ahead of the holiday rush

With Black Friday & Cyber Weekend looming large, we caught up with our partner network and ...

Retail

The rise of the shopping mega peaks: 5 staggering stats from Singles' Day

As we close the door on Singles’ Day for another year, and look forward to Black Friday next ...

Retail Best practice Fashion

Big Idea countdown #1: TeeTurtle

Simon Dean, Qubit's SVP of Customer Experience highlights the work Qubit is doing with ...

Product updates Best practice

Uncovering the value in every opportunity

How can you use Qubit ML to mine the opportunities in your data, in order to understand and ...

Retail Best practice Fashion

Big Idea countdown #2: Sportscraft

Simon Dean, Qubit's SVP of Customer Experience highlights the work Qubit are doing with ...

Retail

5 Key Trends and Recommendations for Holiday Peaks

5 key trends dominating Black Friday and Cyber Monday, and winning customer experience ...

Qubit news

A new age of Machine Learning is here

By harnessing machine-learning, businesses can revolutionize the way we all engage with their ...

Retail Qubit news

What are the tricks to treating your customers this Halloween?

As retailers from fashion to grocery seek to take advantage of the popularity of Halloween, we ...

Partners

User Conversion - “The next level of optimization”

User Conversion is a Qubit Partner, and a great example of a company utilizing our platform to ...

Qubit news

We hosted our first event on Diversity

We invited four founders who successfully combated racial, gender and age stereotypes in the ...

Retail Best practice Partners Fashion

Peak perspectives: 'speed and performance' vs. 'bells and whistles'

For retailers Black Friday and Christmas peak are key trading periods. But how do you make sure ...

Retail Best practice Fashion

Big Idea countdown #3: Calypso St. Barth

Simon Dean, Qubit's SVP of Customer Experience shines a spotlight on Calypso St. Barth and the ...

Retail

CX Olympics Event Four: Content

The next event in the Qubit CX Olympics is content and editorial. We have Jon Drennan of Olapic ...

Retail

CX Olympics Event Three: Returns

The next event in the CX Olympics is returns, with judge Erik Lautier of francesca's.

Retail Thought Leadership Fashion

Interview: Seb Villien, Head of Ecommerce at Joe Browns

Seb Villien is Head of Ecommerce for fashion retailer Joe Browns. Personalized experiences for ...

Retail

CX Olympics Event Two: Recommendations

Read who the winners are the first round of the Qubit CX Olympics event: Recommendations.

Retail Web Personalization

CX Olympics Event One: Personalization

Read who the winners are the first round of the Qubit CX Olympics event: personalization ...

Retail

Qubit CX Olympics: Opening Ceremony

The Qubit CX Olympics is a customer experience competition between leading ecommerce brands in ...

Qubit news

Qubit Charity Spotlight: Habitat for Humanity

Discussing the volunteering efforts of Qubit San Francisco in working with Habitat for Humanity ...

Retail

Pick your own peak: What retailers can learn from Prime Day

How retailers can pick their own peak and decide what days to drive sales spikes on using the ...

Customer experience

What are big ideas when Qubit talks about them?

Qubit Director of Professional Services Dama Dipayana and Executive Strategist Annie Hooper ...

Qubit news

Qubit Charity Spotlight: GrowNYC

Qubit NYC headed out of Manhattan to help at GrowNYC, a non for profit that embraces the ...

Guest Blog

Guest blog: Why strategic conversion rate optimization is key to marketing ROI

Discussing how to use conversion rate optimization to determine if your marketing strategy is ...

eGaming

Where Pokémon Go is falling short and how eGaming can learn from it

Pokémon Go's crashes and struggles with server demand are frustrating customers, and eGaming ...

Customer experience

"Merging online and offline without the Big Brother effect": Interview with ...

Euromoney Marketing Director Carlos Doughty talks bringing together online and offline ...

Retail Customer experience Fashion

Interview: Helen Schmid, Head of E-commerce & Digital Marketing at Journelle on ...

Luxury lingerie retailer Journelle's Head of E-Commerce Helen Schmid talks about Black Friday ...

Retail Fashion

Event roundup: The key takeaways from our Black Friday London breakfast

Discussing whether Black Friday is worth it for retailers and what lessons they can learn from ...

Customer experience

Why food delivery companies must focus on personalization

How food delivery companies have grown so rapidly and how they can retain their market share ...

Customer experience

How ticket companies can merchandise their perishable inventory

How ticket companies can leverage data-driven personalization to better merchandise their ...

Customer experience

Why the rise of DX Microsuite offers a nimble alternative to other platform ...

The Forrester Vendor Landscape: Digital Experience Platforms 2016 report identifies three types ...

Interview: Greg Zakowicz, Senior Commerce Marketing Analyst at Bronto Software

Looking at the key challenges involved in abandonment recovery, from what channel to reach out ...

Battling the blockbuster effect: Why cinemas should prioritize loyalty

Why cinemas should look to improve engagement with customer experience and better harness ...

Retail

Black Friday: Three lessons to learn, whether you decide to back it or back out

Black Friday is a key day in the retail calendar but does is still have the same impact? We ...

Travel

Avoiding turbulence in customer experience

Discussing customer experience challenges for airlines, and how using data-driven experience ...

Travel

Four digital challenges for hotels and how to solve them

Discussing the digital challenges facing hotels and transformative solutions that can be used ...

Tapping into the abandoner mentality

Discussing best practice to combat the mentality of abandoning customers and how best to rescue ...

Qubit news

Meet our European #TechTalent — Part Three

Meeting six more EU Qubytes and learning about their #TechTalent stories, how they came to ...

Qubit news

Meet our European #TechTalent — Part Two

Meeting five more European Qubit employees and discussing their #TechTalent story, from ...

Qubit news

Meet our European #TechTalent — Part One

Interviews with 4 EU Qubytes who work in our London office, who offer the stories that brought ...

Qubit news

Qubit’s European Talent ‘Committed’ To Driving Bigger, Better UK PLC

Our CEO Graham Cooke discusses the #Remain

Financial Services

Event roundup: The key takeaways from our financial services breakfast

Discussing the importance of first class experience for financial services providers, and ...

Retail

Replatforming? Use data to shape your decision

Discussing how data can inform and shape an intelligent approach to replatforming, avoiding ...

Thought Leadership

Guest blog: 10 questions to ask when optimizing for a longer buying journey

Discussing the questions brands need to be asking when optimizing their customer experience to ...

Publishing

The age of news in 10 seconds or less

How Snapchat is leading the social news publishing takeover and how publishers can go ...

Retail

Responding to the rise of the serial returner

How to confront the rise of serial returners who purposefully buy items with the intention of ...

Financial Services

Retail finance needs to make an Amazonian effort with digital

Why retail finance needs to emulate Amazon's digital experience and expand upon it in order to ...

Publishing

Why publishers need to focus on personalized content

Why publishers need to apply the data they are collecting on their readers to create ...

Retail Thought Leadership

How messaging apps are enabling instant gratification in retail

How instant messaging apps like Kik, Viber, Whatsapp and Facebook messenger are enabling ...

Publishing

Why publishers need smart data to engage their customers

Discussing why publishing and publishers need smart data to effectively engage their readers ...

Thought Leadership Financial Services

Meet Chi Igboaka. Head of Performance Marketing. Data Hero.

Travelex on the importance of linking data and understanding the customer journey to optimize ...

Retail Thought Leadership

Black November: is Black Friday greying out for real this time?

Customer passion for fashion, TV's and all manner of other Christmas gifts hasn’t changed and ...

Web Personalization Best practice Customer experience

Four tips for engaging return visitors

Four tips for engaging return visitors

Travel Research Case studies Best practice Customer experience

Customer experience is the new black

Customer experience is the new black

Retail Web Personalization Case studies Best practice Customer experience

The customer has landed—what next?

Meet your customer ebook blog post

Web Personalization Research Thought Leadership Financial Services

Highlights from the financial services digital insights roundtable

Insights on digital customer experience and website personalization to improve online strategy ...

Travel Best practice

3 ways your customers use their mobile for travel bookings

Three key considerations when creating your mobile personalization strategy

Retail Web Personalization Research

Black Friday weekend takes Boxing Day’s crown in the UK

Black Friday seems to have debunked Boxing Day from its position as the most significant sales ...

Retail Web Personalization Best practice

Some last minute festive web personalization ideas

Want an insight on how to personalize online this Christmas? Look no further!

Retail Thought Leadership

The perils of planning a new website - and how to avoid them

Dan Croxen-John, CEO at AWA digital gives some top tips on how to avoid negatively impacting ...

Retail Web Personalization Digital Analytics

Retailers - accountants today, psychologists tomorrow

How retailers can enhance web personalization using Qubit Visitor Cloud

Retail Case studies

How Decipher has changed the way Moss Bros use digital analytics

Case study video showing how Decipher has changed Moss Bros' understanding of Web analytics

Web Personalization Best practice

From the showroom to your site: how to draw your automotive customers in

3 ways you web personalization can help enhance customer experience on automotive websites.

Web Personalization Financial Services

Top 3 ways to personalize for the financial sector

3 ideas of doing web personalization for financial websites

Retail Thought Leadership

Can you bring real luxury online?

Bringing real luxury online requires a digital analytics strategy that moves beyond algorithms ...

Tag Management Product updates Qubit news

Making tag management scalable: introducing Opentag Web API

Using Opentag's Wen API, you can now manage your containers and the tags inside them ...

Thought Leadership Partners

Why having a data layer is crucial to tackling your Big Data problem.

How having a data layer can bring your different data silos together, grow your digital ...

Product updates Developer

Hive JDBC Storage Handler

Read how and why Qubit decided to develop our own version of a JDBC storage handler for Hive, ...

Web Personalization Thought Leadership

A/B testing: why would you only test with 20% of your traffic?

We’re excited to introduce the ability to run a ‘Pilot’ test in Deliver meaning you can start ...

Thought Leadership Digital Analytics

Painting by numbers: how to piece together a more comprehensive picture of your ...

Painting by numbers: how to piece together a more comprehensive picture of your customer using ...

Thought Leadership Financial Services Best practice

How finance websites can bridge the customer expectation gap with a personal ...

How finance websites can bridge the customer expectation gap with a personal touch

Retail Best practice

Tis the season to be… planning. Yep. We’re talking about Christmas.

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Retail Qubit news

"Our number one store is our website. Our number two store is our mobile site". ...

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Qubit news

Setting off sparks in Paris

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Qubit news

Qubit’s response to whatyatesting.com

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Retail Thought Leadership

Why retailers need to act like start-ups

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Retail Web Personalization

Unlocking the value of referring customers

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Retail Web Personalization Best practice

3 ways Topshop kick ass and drive conversions of 11% using personalization

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Retail Qubit news

Bright Sparks: Graham Cooke "Innovating quickly in the era of a real-time ...

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Retail Web Personalization Best practice

5 tests in 5 minutes: How to do website personalization quickly and effectively ...

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Thought Leadership Qubit news

Bright Sparks: Henry Mason "How to bridge the gap between the offline and ...

Henry Mason talks abut originality, personalization and omnichannel: how the online and offline ...

Retail Web Personalization Best practice

4 ways brands offend millennials

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Retail Qubit news

Infographic: Picky Londoners are big spenders online

Londoners spend over twice as much per purchase than the rest of the UK. Check out our ...

Qubit news

Lightning Talks Video : Andrew Nicholson on heuristics and biases (part 3)

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Qubit news

Lightning Talks Video : Andrew Nicholson on heuristics and biases (part 2)

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Web Personalization

Video: How to create an on-page welcome layer.

In our first help video, find out how you can use the Qubit platform to enhance your CXM by ...

Thought Leadership

3 more TED talks that every marketer should watch

We're back with more of our favourite TED talks. 20 minute slices to inspire marketing managers ...

Thought Leadership Qubit news

3 TED Talks Every Marketer Should Watch

We're back with more of our favourite TED talks. 20 minute slices to inspire marketing managers ...

Thought Leadership Qubit news

Watch Graham Cooke explain how to become a real-time retailer

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Thought Leadership

Lightning Talks Video : Andrew Nicholson on heuristics and biases (part 1)

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Thought Leadership Qubit news

Bright Sparks Video: The psychology of buying with Prof. Peter Grindrod, CBE.

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Thought Leadership Qubit news

Qubit Bright Sparks: The Farfetch success story

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Qubit news

Qubit features in 'Six creative examples of product videos to inspire your own ...

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Thought Leadership

Don't judge a book by its promising conversion rates!

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Qubit news

Qubit vs. Coffee speed test

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Thought Leadership

All quant, no quality

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Tag Management Thought Leadership

Two of Qubit’s clients top latest site speed report

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Qubit news

Qubit raises $7.5M Series A investment led by Balderton Capital

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