You can now find Qubit in Paris, in addition to our New York and London offices!
We thought we’d kick off our launch in France with a bang, and what better way than to organize one of our Bright Sparks events in the heart of Paris bringing together some of the most influential people in the ecommerce space for a morning of insights, networking, and, of course, a sampling of some seriously delicious croissants.
We hosted our launch event in the gorgeous 5 star Pershing Hall hotel in Paris, to a fully packed and buzzing room of CMOs, Heads of Digital, Ecommerce, and Marketing from brands such as LVMH, Chanel, Orange, Accor, IKEA, Vente-Privée, L’Oréal, L’Occitane, Sarenza, and many more.
The theme of the morning was centred around how to shape your ecommerce strategy to use personalization and optimize your conversions (“Modeler votre e-commerce : Stratégies de personnalisation et d’optimisation des conversions”). We invited Gabrielle Hase, who used to head up the ecommerce team at L.K.Bennett and The White Company, Vincent Bouton who is the Director of Optimization and Web Analytics at Altima, and of course our very own CEO – Graham Cooke.
In case you missed it, we recorded all our keynotes to watch on demand, as well as a highlights reel to give you a feel for how the morning went down.
Watch Graham, Gabrielle, and Vincent’s presentations to find out:
- Why website behavior impacts over $12 trillion of commerce
- How reacting to your customers in real-time can shape the way you personalize online experiences
- Why 0.03% of visitors make up 30% of your site’s income
- How L.K.Bennett increased conversions by 11% for users who were abandoning their carts
See you at the next event!